Andrew Byers · Fractional executive & coach
Experienced leadership
for your next stage
of growth.
I help founders of established £5m–£30m businesses clarify strategy, align their teams and lead delivery, as a fractional CEO, COO or Chief Growth Officer.
Arrange an introductory call ↗Also offering Innovation Coaching, board advisory and non-executive appointments.
Meet Andrew
Commercial experience.
A practical, personal approach.
I’m Andrew Byers. My experience spans more than 30 years in operational and commercial leadership, from engineering and publishing to international communications and technology businesses.
Before establishing BDB15 in 2018, I held senior roles at RigNet, Omnisens and HarperCollins. Today I work with founders and senior teams who need experienced support for a specific challenge or a new stage of growth.
I bring a clear view of customer needs, experience of leading teams through change, and a willingness to ask the questions that help a business move forward.
Get to know Andrew and his experience ↗The next stage
You’ve built a business.
Where does it go from here?
Growth can bring questions that your existing structure no longer answers. The strategy needs sharpening. The team needs direction. Or a leadership gap needs to be filled.
I help you understand what the business and its customers need, agree the priorities and move forward with confidence. My strongest fit is with founder-managed businesses trading for more than three years.
When to bring me in
Does this sound like your business?
Growth has become harder to sustain.
The business has momentum, but the way you sell, organise and deliver needs to evolve. I help connect customer needs with a practical growth strategy.
Too much still depends on the founder.
Decisions and priorities keep coming back to you. I work alongside you and the leadership team to create clearer responsibilities and stronger alignment.
A leadership gap is slowing progress.
A departure, transition or restructure has left the business needing experienced executive capacity. Fractional leadership provides a defined commitment while you plan the longer term.
You need room to think clearly.
Day-to-day demands are crowding out strategic thinking. Coaching gives you a structured space to clarify priorities and remain accountable for progress.
Working together
Four ways to work together.
Executive delivery, individual development or an independent perspective for your board.
Fractional leadership
Experienced CEO, COO or Chief Growth Officer support, embedded in your business to lead strategy and delivery. Typically 5–10 days a month for 6–9 months.
Explore fractional leadershipInnovation Coaching
A six-month programme to build leadership, confidence and strategic clarity, with focused sessions and support between conversations.
Explore innovation coachingBoard advisory
An independent sounding board for founders and leadership teams, helping turn difficult questions into clear decisions.
Explore board advisoryNon-executive director
Independent challenge, strategic alignment and governance, with a clear distinction between oversight and executive delivery.
Explore non-executive directorExperience with perspective
Commercial thinking.
Human understanding.
From engineering and global communications to medical technology and professional services, I’ve worked with businesses at very different stages of growth.
The common thread is people: understanding customers, bringing teams with you and making a strategy work in practice.
Meet AndrewRelevant experience
Strategy, with experience of delivery.
Examples from earlier executive roles give context to the work I do with businesses today.
Fivefold regional turnover growth over four years.
My contribution included creating the strategy, gaining company buy-in and leading Finance, Operations and Sales.
A sale at 13 times earnings.
I worked with the founder, prepared supporting documentation, presented to the buyer and negotiated with the buying team.
A practical approach
Connect the strategy to the people delivering it.
From market understanding to coordinated action
Inform the choices ↓
Translate into coordinated action ↓
Review results and market feedback → revisit the priorities
Choose the level of support
Match the support to the decision you face.
| Service | When it helps | Andrew’s role |
|---|---|---|
| Fractional leadership | You need executive capacity to lead change or growth. | Take an agreed CEO, COO or CGO remit and work with your team on delivery. |
| Innovation Coaching | You need space to improve your leadership and sharpen priorities. | Help you think through decisions, build confidence and stay accountable. |
| Board advisory | You need an independent sounding board for strategic decisions. | Advise, challenge and help strengthen communication and alignment. |
| Non-executive director | Your board needs a formal appointment bringing independent perspective. | Contribute to governance, oversight and strategic challenge. |
The first step
A useful conversation before any commitment.
From an introduction to a clear next step
- 01 / Your situation
Understand the challenge
Discuss what is happening in the business and what you want to change.
- 02 / The right support
Explore the options
Consider whether executive leadership, coaching or board support is the best fit.
- 03 / Next steps
Agree a way forward
If there is a fit, discuss scope, responsibilities and a suitable working arrangement.